HOSTPLUS 'Choose Quality'

As one of Australia’s most awarded super funds, HOSTPLUS wanted to talk to potential members and employers about quality. We developed the Choose Quality campaign, which explored the ambiguity and subjectiveness of quality, featuring leading personalities from the industries HOSTPLUS represents, who are known for the highest standards of quality in their fields. It spanned across TVC trade press, outdoor posters, a microsite and online banners. And it delivered quality results. COPYWRITER - Nina Ee PRODUCTION - Burning House DIRECTOR - Barry Moleseed