LONSEC 'Numbers'

After recently re-branding, Lonsec, a financial analysis company, asked us to create a launch campaign that demonstrated their expertise and new brand positioning 'going beyond the numbers' - We decided to give Lonsec a personality by showing the faces behind the figures - quite literally! And putting forward the notion that data means nothing without human insight.

Full page press advertisement
Full page press advertisement
Full page press advertisement
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